Belgian F1 Grand Prix will host more than 150,000 at world’s most challenging race track using advanced RFID access management solution

SPA-FRANCORCHAMPS, Belgium, August 2010 – The Belgian F1 Grand Prix event will again use a state of the art RFID-based access management solution provided by systems integrator RFIDEA using TOSHIBA TEC thermal label printers for more than 150,000 racing fans.

With its long straights, variable weather and demanding mix of corners, the legendary Spa-Francorchamps circuit is one of the calendar’s toughest prospects and a firm favourite with drivers and racing fans alike, mainly due to its fast, hilly and twisty nature.

“To provide 150,000 fans a fast and flowing access to one of the world’s greatest car racing events was a big challenge,” Jerome Coulon of systems integrator RFIDEA said. “Our brief was to manage a fast entry of a vast crowd in a very short period of time, limiting the number of fraudulent entries to an absolute minimum.”

RFIDEA introduced the RFID-based access control solution during the 2007 GP F1 event for an estimated 26,000 VIP visitors, working with TOSHIBA TEC to assure that every VIP received the appropriate entry ticket for the pre-defined viewing zones.

“We partnered with TOSHIBA TEC and other technology providers to deliver the world’s most secure access control system to what is considered the finest Grand Prix Formula One race of the season,” Jerome Coulon said. The continuously improved access management system has been in use for every Belgian Grand Prix since.

Advantages of the Belgian GP Formula One access control system:

• Saving of considerable manpower previously needed for manual handling and mailing of the tickets;
• Managed Automation of digital access control system;
• Improved visitors’ fluidity at spectator entrances;
• Increased security; fraudulent entries reduced to a minimum
• World-class solution which takes the organisation to the next level of professionalism;
• Introducing new safety improvements using RFID.

“We went from a 2CV to a Ferrari! Without exaggeration, I think moving from our manual handling system to this electronic system, we cut the handling time essentially ten-fold. The tickets were printed mid-July and within two weeks, more than 35,000 tickets were already sent to the racing fans. It used to take us 3 months to do the same with our manual system!” André Maes, organiser of the Belgian Grand Prix said.

The Belgian Grand Prix Formula One race takes place Aug 29 2010 at Spa-Francorchamps.

About RFIDEA

RFIDEA is a Belgian based System Integrator specialised in the development and the implementation of Automatic Identification and Data Capture Solutions. Companies such as BAXTER, GSK, BNPP, La Poste, Belgian F1 GP, others have trusted us with the development of the optimal Automatic Identification and Traceability Solutions. Strictly sticking to its ISO 9001 certified procedures, RFIDEA is the ideal one stop partner for your Track&Trace Project from A to Z.

More info:

RFIDEA, Jerome Coulon, +32 4 364 26 20 – jco@rfidea.com.

Acerca de TOSHIBA TEC Corporation

TOSHIBA TEC Corporation planifica, desarrolla y comercializa productos y servicios de equipamiento para el punto de venta, cajas registradoras, balanzas, impresoras de códigos de barras, periféricos y software de los sistemas de información en toda Europa, Oriente Medio y África. Como Proveedor Global de soluciones, TOSHIBA TEC Europe le ofrece su gama completa de servicios, entre los que se incluyen consultoría y diseño de sistemas, instalaciones, formación, y las operaciones y el mantenimiento.
Con sede central en Bruselas, Bélgica TOSHIBA TEC Europe tiene tres divisiones: la división de ventas de equipamiento para el Comercio, Identificación Automática y la división de Servicios.
TOSHIBA TEC es una compañía independiente de Toshiba Corporation, la séptima compañía a nivel mundial de equipamiento eléctrico y electrónico y la 91ª del mundo en ventas. Toshiba es líder mundial e innovador en alta tecnología, fabricante y comercializador diversificado de avanzados productos eléctricos y electrónicos para sistemas de información y comunicaciones que abarcan, productos digitales de consumo, dispositivos y componentes electrónicos, sistemas de energía, incluida la energía nuclear, sistemas de infraestructura industrial y social, y electrodomésticos.
Toshiba fue fundada en 1875, y actualmente opera una red global de más de 740 empresas, con 204.000 empleados en todo el mundo, en 2009 las ventas anuales superaron los 6.3 trillones de Yen (68 mil millones de dólares EE.UU.).
Para más información sobre los sistemas de punto de venta, cajas registradoras, balanzas, impresoras de códigos de barras RFID-ready, periféricos y sistemas de información software retail e identificación automática de TOSHIBA TEC, o un distribuidor en su área, llame al +34 915 021 590 o visite el sitio web en www.toshibatec-eu.es.

Para más información

TOSHIBA TEC Europe Retail Information Systems
Deyanira, 57
28022 Madrid - España
Contacto: José Luis Criado
Tel: +34 91 502 15 90
Fax: +34 91 502 81 00
E-mail: marketing@toshibatec-eu.es
Web: www.toshibatec-eu.es

bdicomunicación
Eugenio Sanz
Jorge Rodrigálvarez
eugenio@bdicomunicacion.com
jorge@bdicomunicacion.com
Tel: +34 91 360 46 10

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